HEYONE
HEYONE

HEYONE

Founded in 2020, HEYONE is a leading IP incubator in China's trendy culture sector. It has evolved into a full-industry chain company, centered around IP incubation, encompassing design, development, production, logistics, and retail. Its offerings include trendy toys, creative furniture, installation art, and other fashionable art products.
Since its founding in 2020, HEYONE has successfully incubated numerous popular IPs, including iconic characters such as MIMI, Ozai, FAYA, Fur Fur and other characters. HEYONE consistently strives for innovation and change, fueling the passion of the trendy toy industry, where creativity reigns supreme.
Today, HEYONE has incubated a diverse IP ecosystem, represented by Ozai, MIMI, and R3NA, and has gradually formed a sustainable emotional universe. Leveraging this system, HEYONE achieved overseas retail sales exceeding 100 million yuan and blind box sales exceeding one million units by 2024. Riding the wave of the "globalization of trendy toys," HEYONE has gradually evolved from a commercial brand to a noteworthy cultural icon.

HEYONE Characters Include:

MIMI

Ozai

FAYA

Fur Fur

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  • Ozai New Beginnings of Creators Series Secret Dark Moon Eater(1/120) Ozai New Beginnings of Creators Series Secret Dark Moon Eater(1/120)
    TOYSEZ
    HEYONE
    Ozai New Beginnings of Creators Series Secret Dark Moon Eater(1/120)
    Product Content: Brand: HEYONE Characters: Ozai Product Name: Dark Moon Eater Collection: Ozai New Beginnings of Creators Series Material: PVC/ABS Size: About 3.94 inches Age: 15+ note:Opened Blind Box/Confirm Model Probability：1/120 Package Includes: 1 x Figure 1 x ID Card of Figure 1 x Box Note: Please note that...
    $152.86
    $182.86
    $152.86
  • Ozai New Beginnings of Creators Series Cosmic Pulse Ozai New Beginnings of Creators Series Cosmic Pulse
    TOYSEZ
    HEYONE
    Ozai New Beginnings of Creators Series Cosmic Pulse
    Product Content: Brand: HEYONE Characters: Ozai Product Name: Cosmic Pulse Collection: Ozai New Beginnings of Creators Series Material: PVC/ABS Size: About 3.94 inches Age: 15+ note:Opened Blind Box/Confirm Model Package Includes: 1 x Figure 1 x ID Card of Figure 1 x Box Note: Please note that the doll...
    $29.65
    $44.65
    $29.65
  • Ozai New Beginnings of Creators Series The Power of Rock and Wood Ozai New Beginnings of Creators Series The Power of Rock and Wood
    TOYSEZ
    HEYONE
    Ozai New Beginnings of Creators Series The Power of Rock and Wood
    Product Content: Brand: HEYONE Characters: Ozai Product Name: The Power of Rock and Wood Collection: Ozai New Beginnings of Creators Series Material: PVC/ABS Size: About 3.94 inches Age: 15+ note:Opened Blind Box/Confirm Model Package Includes: 1 x Figure 1 x ID Card of Figure 1 x Box Note: Please...
    $35.16
    $50.16
    $35.16
  • Ozai New Beginnings of Creators Series Lost Abbebe Ozai New Beginnings of Creators Series Lost Abbebe
    TOYSEZ
    HEYONE
    Ozai New Beginnings of Creators Series Lost Abbebe
    Product Content: Brand: HEYONE Characters: Ozai Product Name: Lost Abbebe Collection: Ozai New Beginnings of Creators Series Material: PVC/ABS Size: About 3.94 inches Age: 15+ note:Opened Blind Box/Confirm Model Package Includes: 1 x Figure 1 x ID Card of Figure 1 x Box Note: Please note that the doll...
    $44.02
    $59.02
    $44.02
  • Ozai New Beginnings of Creators Series Violet Flame Ghost Ozai New Beginnings of Creators Series Violet Flame Ghost
    TOYSEZ
    HEYONE
    Ozai New Beginnings of Creators Series Violet Flame Ghost
    Product Content: Brand: HEYONE Characters: Ozai Product Name: Violet Flame Ghost Collection: Ozai New Beginnings of Creators Series Material: PVC/ABS Size: About 3.94 inches Age: 15+ note:Opened Blind Box/Confirm Model Package Includes: 1 x Figure 1 x ID Card of Figure 1 x Box Note: Please note that the...
    $31.18
    $46.18
    $31.18
  • Ozai New Beginnings of Creators Series The Cat's Shadow Ozai New Beginnings of Creators Series The Cat's Shadow
    TOYSEZ
    HEYONE
    Ozai New Beginnings of Creators Series The Cat's Shadow
    Product Content: Brand: HEYONE Characters: Ozai Product Name: The Cat's Shadow Collection: Ozai New Beginnings of Creators Series Material: PVC/ABS Size: About 3.94 inches Age: 15+ note:Opened Blind Box/Confirm Model Package Includes: 1 x Figure 1 x ID Card of Figure 1 x Box Note: Please note that the...
    $39.74
    $54.74
    $39.74
  • Ozai New Beginnings of Creators Series Black Robe Agent Ozai New Beginnings of Creators Series Black Robe Agent
    TOYSEZ
    HEYONE
    Ozai New Beginnings of Creators Series Black Robe Agent
    Product Content: Brand: HEYONE Characters: Ozai Product Name: Black Robe Agent Collection: Ozai New Beginnings of Creators Series Material: PVC/ABS Size: About 3.94 inches Age: 15+ note:Opened Blind Box/Confirm Model Package Includes: 1 x Figure 1 x ID Card of Figure 1 x Box Note: Please note that the...
    $26.29
    $41.29
    $26.29
  • Ozai New Beginnings of Creators Series Knight Vigo Ozai New Beginnings of Creators Series Knight Vigo
    TOYSEZ
    HEYONE
    Ozai New Beginnings of Creators Series Knight Vigo
    Product Content: Brand: HEYONE Characters: Ozai Product Name: Knight Vigo Collection: Ozai New Beginnings of Creators Series Material: PVC/ABS Size: About 3.94 inches Age: 15+ note:Opened Blind Box/Confirm Model Package Includes: 1 x Figure 1 x ID Card of Figure 1 x Box Note: Please note that the doll...
    $24.46
    $39.46
    $24.46
  • Ozai New Beginnings of Creators Series Dawn Dream Weaver Ozai New Beginnings of Creators Series Dawn Dream Weaver
    TOYSEZ
    HEYONE
    Ozai New Beginnings of Creators Series Dawn Dream Weaver
    Product Content: Brand: HEYONE Characters: Ozai Product Name: Dawn Dream Weaver Collection: Ozai New Beginnings of Creators Series Material: PVC/ABS Size: About 3.94 inches Age: 15+ note:Opened Blind Box/Confirm Model Package Includes: 1 x Figure 1 x ID Card of Figure 1 x Box Note: Please note that the...
    $28.13
    $43.13
    $28.13
  • Ozai New Beginnings of Creators Series Mysterious Vines Ozai New Beginnings of Creators Series Mysterious Vines
    TOYSEZ
    HEYONE
    Ozai New Beginnings of Creators Series Mysterious Vines
    Product Content: Brand: HEYONE Characters: Ozai Product Name: Mysterious Vines Collection: Ozai New Beginnings of Creators Series Material: PVC/ABS Size: About 3.94 inches Age: 15+ note:Opened Blind Box/Confirm Model Package Includes: 1 x Figure 1 x ID Card of Figure 1 x Box Note: Please note that the doll...
    $32.41
    $47.41
    $32.41
  • Ozai New Beginnings of Creators Series The Lonely Creator Ozai New Beginnings of Creators Series The Lonely Creator
    TOYSEZ
    HEYONE
    Ozai New Beginnings of Creators Series The Lonely Creator
    Product Content: Brand: HEYONE Characters: Ozai Product Name: The Lonely Creator Collection: Ozai New Beginnings of Creators Series Material: PVC/ABS Size: About 3.94 inches Age: 15+ note:Opened Blind Box/Confirm Model Package Includes: 1 x Figure 1 x ID Card of Figure 1 x Box Note: Please note that the...
    $53.19
    $68.19
    $53.19
  • MIMI Little World Sweet Conquests Series Whole Set Brand New With Plastic
    TOYSEZ
    HEYONE
    MIMI Little World Sweet Conquests Series Whole Set Brand New With Plastic
    Product Content: Brand: HEYONE Characters: MIMI Product Name: MIMI Little World Sweet Conquests Series Whole Set Collection: MIMI Little World Sweet Conquests Series Material: PVC/ABS Size: About 3.94 inches Age: 15+ note:Brand New Case With Plastic Package Includes: 1 x Brand New Case With Plastic Note: The whole...
    $244.57
    $269.57
    $244.57
  • MIMI Little World Sweet Conquests Series Blushing Carrot's Confession MIMI Little World Sweet Conquests Series Blushing Carrot's Confession
    TOYSEZ
    HEYONE
    MIMI Little World Sweet Conquests Series Blushing Carrot's Confession
    Product Content: Brand: HEYONE Characters: MIMI Product Name: Blushing Carrot's Confession Collection: MIMI Little World Sweet Conquests Series Material: PVC/ABS Size: About 3.94 inches Age: 15+ note:Opened Blind Box/Confirm Model Package Includes: 1 x Figure 1 x ID Card of Figure 1 x Box Note: Please note that the...
    $22.93
    $34.93
    $22.93
  • MIMI Little World Sweet Conquests Series Rosette Summer Enchant MIMI Little World Sweet Conquests Series Rosette Summer Enchant
    TOYSEZ
    HEYONE
    MIMI Little World Sweet Conquests Series Rosette Summer Enchant
    Product Content: Brand: HEYONE Characters: MIMI Product Name: Rosette Summer Enchant Collection: MIMI Little World Sweet Conquests Series Material: PVC/ABS Size: About 3.94 inches Age: 15+ note:Opened Blind Box/Confirm Model Package Includes: 1 x Figure 1 x ID Card of Figure 1 x Box Note: Please note that the...
    $24.46
    $36.46
    $24.46
  • MIMI Little World Sweet Conquests Series Honey Bliss MIMI Little World Sweet Conquests Series Honey Bliss
    TOYSEZ
    HEYONE
    MIMI Little World Sweet Conquests Series Honey Bliss
    Product Content: Brand: HEYONE Characters: MIMI Product Name: Honey Bliss Collection: MIMI Little World Sweet Conquests Series Material: PVC/ABS Size: About 3.94 inches Age: 15+ note:Opened Blind Box/Confirm Model Package Includes: 1 x Figure 1 x ID Card of Figure 1 x Box Note: Please note that the doll...
    $24.15
    $36.15
    $24.15
  • MIMI Little World Sweet Conquests Series lce Cream Crash MIMI Little World Sweet Conquests Series lce Cream Crash
    TOYSEZ
    HEYONE
    MIMI Little World Sweet Conquests Series lce Cream Crash
    Product Content: Brand: HEYONE Characters: MIMI Product Name: lce Cream Crash Collection: MIMI Little World Sweet Conquests Series Material: PVC/ABS Size: About 3.94 inches Age: 15+ note:Opened Blind Box/Confirm Model Package Includes: 1 x Figure 1 x ID Card of Figure 1 x Box Note: Please note that the...
    $27.51
    $39.51
    $27.51
  • MIMI Leisurely Elf Series Vinyl Plush Pendant Whole Set Brand New With Plastic MIMI Leisurely Elf Series Vinyl Plush Pendant Whole Set Brand New With Plastic
    TOYSEZ
    HEYONE
    MIMI Leisurely Elf Series Vinyl Plush Pendant Whole Set Brand New With Plastic
    Product Content: Brand: HEYONE Characters: MIMI Product Name: MIMI Leisurely Elf Series Vinyl Plush Pendant Whole Set Collection: MIMI Leisurely Elf Series Vinyl Plush Pendant Material: PVC/ABS/Plush Size: About 5.91 inches Age: 15+ note:Brand New Case With Plastic Package Includes: 1 x Brand New Case With Plastic Note:...
    $397.22
    $429.99
    $397.22
  • MIMI Leisurely Elf Series Vinyl Plush Pendant Secret Spirit Beast White Fox(1/108) MIMI Leisurely Elf Series Vinyl Plush Pendant Secret Spirit Beast White Fox(1/108)
    TOYSEZ
    HEYONE
    MIMI Leisurely Elf Series Vinyl Plush Pendant Secret Spirit Beast White Fox(1/108)
    Product Content: Brand: HEYONE Characters: MIMI Product Name: Spirit Beast White Fox Collection: MIMI Leisurely Elf Series Vinyl Plush Pendant Material: PVC/ABS/Plush Size: About 5.91 inches Age: 15+ note:Opened Blind Box/Confirm Model Probability:1/108 Package Includes: 1 x Figure 1 x ID Card of Figure 1 x Box Note: Please...
    $183.42
    $299.99
    $183.42
  • MIMI Leisurely Elf Series Vinyl Plush Pendant Whole Set Opened MIMI Leisurely Elf Series Vinyl Plush Pendant Whole Set Opened
    TOYSEZ
    HEYONE
    MIMI Leisurely Elf Series Vinyl Plush Pendant Whole Set Opened
    Product Content: Brand: HEYONE Characters: MIMI Product Name: MIMI Leisurely Elf Series Vinyl Plush Pendant Whole Set Opened Collection: MIMI Leisurely Elf Series Vinyl Plush Pendant Material: PVC/ABS/Plush Size: About 5.91 inches Age: 15+ note:Opened Blind Box/Confirm Model Package Includes: 9 x Figure 9 x ID Card of Figure...
    $336.00
    $339.99
    $336.00
  • MIMI Leisurely Elf Series Vinyl Plush Pendant Placating Spirit Cat MIMI Leisurely Elf Series Vinyl Plush Pendant Placating Spirit Cat
    TOYSEZ
    HEYONE
    MIMI Leisurely Elf Series Vinyl Plush Pendant Placating Spirit Cat
    Product Content: Brand: HEYONE Characters: MIMI Product Name: Placating Spirit Cat Collection: MIMI Leisurely Elf Series Vinyl Plush Pendant Material: PVC/ABS/Plush Size: About 5.91 inches Age: 15+ note:Opened Blind Box/Confirm Model Package Includes: 1 x Figure 1 x ID Card of Figure 1 x Box Note: Please note that...
    $39.74
    $49.99
    $39.74

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