Sweet Bean

Sweet Bean is a popular IP launched by Pop Mart .

Sweet Bean's design philosophy is mainly reflected in its cute, healing and natural qualities. Sweet Bean is a genderless character. The designer hopes that it can become the purest child in everyone's heart and satisfy everyone's fantasies. The design inspiration of Sweet Bean comes from the inner reflection of designer Xue Chen. She hopes that this character can bring people a feeling of happiness and healing‌.

Sweet Bean's backstory is also very rich. He is a two-and-a-half-year-old baby from Generation Z who lives in a wealthy family, but because his parents are busy, he often feels lonely. Sweet Bean likes cosplay and often wears diapers and plays various roles. These settings make her look even more cute and innocent‌.

In addition, Sweet Bean's appearance and personality are also very attractive. Wearing diapers, he looks cute and shy. He likes to visit the supermarket, eat snacks, play games and read comics. Its lively, energetic, emotional and kind character makes it a favorite of many people.