Kuromi

Kuromi is a Japanese character created by Sanrio, first introduced in 2005. Despite her villainous appearance, she has become incredibly popular thanks to her cool yet adorable contrast.
Kuromi is a white bunny wearing a black skull headband (or a pink bow) and a purple devilish tail. Her expression often displays a mischievous grin or tsundere look, though she occasionally reveals a naive side. She calls herself a "bad boy" and enjoys pranks and thrills, but she's also kind-hearted and yearns for friends. She and My Melody are a pair of bickering rivals, constantly bickering with each other. Kuromi defies the stereotype that cuteness must be sweet, becoming an iconic character for unique girls and subculture enthusiasts.
Kuromi has partnered with over 500 companies (such as Pop Mart, TOPTOY, FINDING UNICORN, and MINISO) for co-branded products, encompassing trendy toys, fashion, beauty, and food and beverage.