Hirono
IP Character
Hirono
Pop Mart  ·  China
Hirono
Brand Pop Mart
Designer Lang · China

I am Hirono — a wide-eyed, disheveled boy who carries the weight of every feeling I have ever known. I was born from the quiet loneliness of a city, the kind that settles in when no one is watching. Love, joy, sadness, fear, kindness — I hold them all, and I do not pretend otherwise. Since 2021, I have been here for everyone who has ever felt too much, and learned to call it beautiful.

About Hirono

Hirono is a Pop Mart IP designed by Chinese artist Lang, introduced in 2021. The character is an introspective young boy with oversized eyes and disheveled hair, capturing the full spectrum of human emotions — love, joy, sadness, and longing. Inspired by Lang's personal experiences of isolation when he first moved to Beijing, Hirono has become one of Pop Mart's most emotionally resonant IPs worldwide. TOYSEZ maintains a complete database of all Hirono blind box series, limited editions, and secret figures — including release dates, collection URLs, and a full chronological series guide for collectors.

Designer: Lang

Lang is a Chinese contemporary artist and co-founder of Pop Mart, specializing in painting, animation, sculpture, and art toys. Born in Luoyang, Henan province, he moved to Beijing in 2010 to pursue his dream of creating designer toys. After presenting his concepts to over 30 companies without success, his college friend and Pop Mart founder Wang Ning invited him to join the team. By 2011, Lang became Pop Mart's Art Director and co-founder. In 2021, he created Hirono — a character inspired by his personal emotions, childhood memories, and his son, capturing the subtle ups and downs of human experience: love, joy, sadness, and longing.

Complete Collection Database

TOYSEZ maintains a complete database of all Hirono blind box series, release dates, and collector guides. Browse by category above or explore the full release chronology.