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I'm Bunny — a little girl who was born a little different. I have a small split on my lip, just like the rabbit I once found in the forest. That rabbit taught me something I'll never forget: that the things that make us different are the things that make us who we are. I live in a world full of small, beautiful moments — the warmth of winter, the magic of the zodiac, the joy of spring festivals, and the wonder of tarot cards spread under a summer sky. I was dreamed up by Siqi, who saw in me everything she wanted to say about self-acceptance, kindness, and the courage to be exactly yourself. Every series I appear in is a new chapter of my story — and maybe a page of yours too.
About Bunny
Bunny is a Pop Mart IP designed by Chinese artist Siqi, first introduced in 2019 with the Bunny Forest Series. Inspired by a touching story of self-acceptance, Bunny features a girl with a cleft lip who finds kinship with a rabbit and learns to embrace her uniqueness. Known for warm, seasonal storytelling and gentle aesthetics, the Bunny blind box series spans zodiac collections, spring festival editions, Christmas series, and lifestyle-themed figurines. TOYSEZ maintains a complete database of all Bunny blind box series, limited editions, and secret figures — including release dates, collection URLs, and a full chronological series guide for collectors.
Designer: Siqi
Siqi is a Chinese independent designer and artist toy creator, best known for bringing the Bunny IP to life in collaboration with Pop Mart. A self-taught digital designer, Siqi spent years honing her craft in illustration, mascot design, emoji packs, and 3D modeling (C4D) before pivoting to the world of collectible toys. She joined Pop Mart in 2018 and debuted the Bunny Forest Series in 2019 — her first blind box collaboration with the brand. The Bunny character is inspired by a deeply personal story: a little girl born with a cleft lip who, through a chance encounter with a rabbit bearing a similar mark, learns to embrace herself and find joy in the world around her. Siqi has described her creative philosophy as capturing small, everyday blessings and expressing her inner world through beauty and warmth. Her designs consistently reflect themes of self-acceptance, vulnerability, and the quiet magic of childhood. Since 2019, the Bunny IP has grown into one of Pop Mart's beloved domestic IPs, with series spanning seasonal collections, zodiac themes, and lifestyle scenes — each carrying Siqi's signature gentle, story-driven aesthetic.
Complete Collection Database
TOYSEZ maintains a complete database of all Bunny blind box series, release dates, and collector guides. Browse by category above or explore the full release chronology.
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