MJ Studio

Brand

MJ Studio

1 Characters  ·  Designer Toy Collectibles

MJ Studio (MJ工作室) is a Chinese designer toy brand known for its flagship IP Emma, a woodland fairy character set in a magical Secret Forest universe. The brand creates blind box, vinyl plush, and BJD collectibles celebrated for their intricate storytelling themes, rich seasonal aesthetics, and expanding character universe.

Designers & Creators

MJ Studio partners with independent artists and studios. Each character is created in collaboration with a single designer or creative team.

Mo RiChinaEmma

Design Style

Fantasy Lolita blended with ancient Chinese motifs and steampunk; builds richly detailed story-driven collectible universes