Währung
Brand
HiTOY
1 IPs · Designer Toy Collectibles
About
HiTOY is a Chinese designer toy studio specializing in original IP development. Known for collaborating with independent artists to create emotionally resonant collectibles, HiTOY launched the Nommi brand in 2024 in partnership with artist Luo Jiujiu and HiChance.
All IPs — 1 characters
Collaborating Artists
Designers & Creators
HiTOY partners with independent artists and studios. Each IP is created in collaboration with a single designer or creative team.
Luo JiujiuChinaNommi
Design Style
Soft surrealism with plush textures, pastel palettes, and a healing, emotionally warm character design language rooted in childhood nostalgia.
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